About Us

Empowering Excellence with every single tick Tack of your HK-Watch

Essence of Hermann Kobler Watches

About Us: At Hermann Kobler Watches, we are driven by five core values — Savoir Vivre, Dolce Vita, En Vogue, Cosmopolitan, and Design Your Time — guiding our dedication to excellence and innovation.

Core VAlue 1:

<French: knowledge of life or knowing how to live “elegantly”

Savoir vivre is French and is defined as living a good life with the ability of staying elegant, well mannered, smart, and meeting every situation with poise (observance of the usage of fashionable society).

Core VAlue 2:

<Italian: a life of indolence and self-indulgence or a life of heedless pleasure and luxury (short: sweet life)

Dolce Vita defines and characterises the lives of the aristocracy and the new bourgeoise by luxury and mundane events taking place in lavishing and iconic palaces. An expression used to describe a life full of beauty and pleasures. In short, the things making life worth living.

Core VAlue 3:
EN vogue

<French: in fashion or fashionable

En Vogue is a common practice to refer to something fashionable as “en vogue” or “in vogue” (meaning in the current fashion or style). It describes something that is currently popular, the social standard and fashionable (trendy, chic, hot, happening, neat, decent, epic).

Core VAlue 4:

<English: having wide international sophistication or showing an interest in different cultures, ideas…

The word cosmopolitan (citizen of the world) generally composes of persons, constituents, or elements from all or many parts of the world. It has been used to describe a wide variety of important views in moral and socio-political philosophy.

Core VAlue 5:

<English: design your way of live according to your unique wishes or to live every minute to its fullest (short: enjoy yourself)

What better way to epitomize our core values than by honing in on HK WATCHES’ unique selling proposition? DesignYourTime seamlessly blends the timeless Swiss watchmaking tradition with cutting-edge innovation, placing a strong emphasis on customization and personalization. This distinctive approach sets HERMANN KOBLER WATCHES apart from its primary rivals. In other words, our timepieces exude elegance and sophistication while still infusing a youthful and playful spirit. All these elements coalesce harmoniously under the banner of “DesignYourTime,” a slogan that vivaciously invites each individual to interpret and define it in their own unique way.

Discover the Essence of Living: Our Unique Brand Lifestyle


It is all about Living HK, meaning live the lifestyle associated with the HK brand. The variety of definitions of DesignYourTime is what should be reflected in the HK-Lifestyle. The HK can be put in all situations matching whatever you consider to be DesigningYourTime.

The underlying notion connecting it all is enjoying every moment to its fullest by appreciating every second of it and doing what you love with whom you love. 

In other words, explore in Style – being on the move, explore the world, socialising, friends, dinners, having a good time – in line with the attitudes of Savoire Vivre, En Vogue, and Dolce Vita.


At Hermann Kobler Watches, our success is powered by the passion and expertise of our remarkable team. We’re more than just a company; we’re a family of dedicated timekeepers, each one committed to the fullest. From our visionary designers who breathe life into timeless designs, to our customer-focused support team, we’re united by a common goal—to create exceptional timepieces that resonate with you. Get to know the faces and stories behind our brand, and discover the dedication that fuels our commitment to delivering excellence with every tick of the watch.

flurina kobler


Favourite HK-Combination:
Lugano White │ Rose Gold Case │ Orange Leather Strap

Alain Kobler


Favourite HK-Combination:
Luzern Black │ Rose Gold Case │ Red Leather Strap

Jennifer Pullen

legal counsel

Favourite HK-Combination:
Lugano Green│ Rose Gold Case │ Dark Green Leather Strap

Yixin Chen

MD of China & Marketing Expert

Favourite HK-Combination:
Lausanne Blue │ Rose Gold Case │ Royal Blue Leather Strap
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My Name is Hermann.