Sustainability

Sustainability on various levels is worthwhile in many respects. Not only does this statement strengthen the brand itself, but furthermore also reassures our conscience and that of the target consumer. In short, this means that the aspect of sustainability will be increasingly addressed in the future and taken into account more strongly in the choice of raw materials (e.g., vegan leather straps) and component producers (keep the distance between the suppliers as short as possible). This comes as the aspect of sustainability has so far not been addressed sufficiently in the watch industry as a whole or only in the very high-end watchmaking.